g·leth·r (short for glue + leather + rubber) is our inaugural fragrance for the new ANTIDŌT® LUXXE Limited Reserve line. g·leth·r was actually the first scent we planned to debut with for ANTIDŌT, but it proved to be very challenging to develop.
As most sneakerheads know, depending on the sneaker brand (or even a specific colorway), the smell of the unboxing experience can vary. This made it more challenging to recreate the scent.
So, during the development phase, we ultimately decided on a theme of capturing the essence of a sneaker factory's production line, where the air is filled with the aroma of raw materials that are used to produce a fresh pair of kicks. We created g·leth·r to be a balanced blend of glue and leather with a hint of rubber for that Box Fresh smell.
